A little delayed, but here are the two videos from the 2012 conference in Singapore. The first one is a panel discussion on how to monetize serious games where I flipped the discussion to “why monetize – what is the value that we are bringing to customers” instead.
The next one, is my pitch for standards in Serious Games and Simulations. The key argument is that standards are necessary for the industry as a whole and will bring efficiencies as well as increased customer satisfaction.
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It gives me great pleasure to formally announce the formation of the National Association for Simulations and Serious Games (India).
NASSG is an attempt to get together stakeholders and entrepreneurs in the SG&S industry in India. The objectives are:
- To create awareness about the potential of serious games and simulations to help solve large scale learning and training challenges
- To create and facilitate a community of stakeholders actively engaged in raising awareness and extending the state of art
- To promote programs that build talent in this space
- To provide a mechanism to formally interact, both within the community and across communities, nationally and internationally
Our charter members include pioneering Indian companies (Atelier Learning, Indusgeeks, Sparsha-Learning, Vitabeans and KnolSkape) that create simulations and serious games, as well as develop supporting tools and technology. MindTickle has joined in as well.
Membership in the NASSG is open to organisations, developers, artists, programmers, publishers, faculty, middleware and tool companies, service providers, researchers, analysts, marketing, advertising, consultants and students connected with Simulations and Serious Games. Do sign up if you are interested!
We have also established a LinkedIn group. Twitter presence is at @nassgindia. Facebook group is here.
Delegates from NASSG are also presenting at the Serious Gaming and Social Connect Conference in Singapore from Oct 4-6, 2012.
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